The Conference

Tomorrow I will curate a session on youth and media behavior at The Conference in Malmö. In the session me, Dr Martin Berg and Professor Thomas Johansson will discuss the practical meaning of iDentity, the definition of entertainment and knowledge as well as the differentiation between: does there have to be one? If we want to develop successful tools for future media creation, we must have a much more profound knowledge about human ways of being and which behavioural changes and value adjustments new media opportunities give rise to. See you there!